The Lean Startup methodology is based on validated learning, allowing startups and consolidated companies to face digital change by rationalizing investment and ensuring results.
There are 2 main problems that every Startup has to solve when launching a product or service to the market and becoming a successful company: one is insufficient funding and the other is lack of focus or experience. Based on this, Lean Startup is a methodology applicable to any entrepreneur, group or company that seeks to introduce new products or services in the market.
A rigid and unrealistic business plan and a predictive execution methodology do not fit the reality of digital environments, full of instability and uncertainty. It is necessary to direct our offer directly to the needs of the target audience and correctly focus the investment of our project on what really matters, allocating a minimum amount of resources to superfluous or secondary needs.
We help organizations analyze the internal and external status quo, design a new digital strategy and carry it out involving all areas of the organization and the company’s value chain, always supported by the transversal expertise of our team. of professionals. We will put at your disposal our knowledge, technical skills and experience.
Interactúas con todo tipo de empresas todos los días. Más a menudo que no, la relación y el servicio que recibes deja bastante que desear. Pero de vez en cuando, te encuentras con una empresa que destaca. Ve las cosas de manera diferente. Te apasiona. Te entiende. Te inspira a hacerlo mejor. Queremos ser esa empresa.
Sabiendo que la expectativa de cada cliente que pasa por nuestras puertas es extremadamente alta, nunca dejamos de esforzarnos por ser los mejores en nuestro campo. Es por eso que todo lo que hacemos se basa en cuatro principios fundamentales:
We help organizations analyze the internal and external status quo, design a new digital strategy and carry it out involving all areas of the organization and the company’s value chain, always supported by the transversal expertise of our team. of professionals. We will put at your disposal our knowledge, technical skills and experience.
We must be aware of our starting point and know the real state of digital maturity of our business. We must identify what is working and what is failing. For this, we analyze the company in objective and verifiable metrics against our competition and the average ratios of the sector.
Based on the results of the ideation phase and the analytical measurement, we design a digital strategy that will articulate the change and adaptation to the new digital ecosystem.
With a clear roadmap on the table, we will proceed to guide your company step by step, we will take care of supporting your team in the areas of design and technology for everything that the digital transformation strategy requires.
The process is a continuous cycle, all actions generate results, which we analyze, process and transmit in a monthly report that helps decision-making and improve results. This monthly reporting follows up on defined KPIs, presenting monthly growth results and a short-term action plan.
No one better than your team and your clients to drive change. We take care of channeling your experience to identify the future of your company, applying disruptive techniques that will shape the new online business model.
The strategy is not explained on paper or in a deliverable. We organize one or several work sessions with the team involved to clearly define the tasks to be developed and help in the execution process.
f the digital transformation process requires new digital assets, we will take care of the UX design and web or mobile development, activating parallel projects.
Customer feedback is an aspect of enormous importance, because your survival depends on this information. Don’t waste time and money designing features that the user doesn’t need. All expenses that do not incur their satisfaction should be eliminated in the initial phases of your minimum viable product. Remember: measure, learn, test, implement and adapt. All business models have clients and therefore can apply the Lean Startup methodology.
Try going to market on a small scale. Errors are not fatal. Learn from them and correct them as you go. These two ideas are at the core of the Lean Startup process: small forays into the market, dynamic problem solving, and close dialogue with the consumer.
There will be more opportunities to succeed without requiring large amounts of external financing, elaborate business plans, or the perfect product. Increases the value of production during the development phase. Make your business make sense for the gears that make it up and value for those who hire it. Focus on the point where hypotheses, strategy and growth are based, right where the action happens, so that your new project can take to the sea with the best winds in its favor.
With Pibeca Solutions you will have at your disposal a team specialized in Lean Startup and Digital Innovation Strategy that will advise you from start to finish so that your project has the maximum value. From here, we will support and make your project viable from the beginning to its implementation and from then on we will be there as long as you need us. Don’t let inexperience get in the way of your success and that of your company.
Is a forward-looking plan for your brand’s behavior.
Creativity makes your brand stand out and be memorable.
Is the system that supports your brand and makes it amazing.
Helps your brand to scale and endure over time.
We’d love to help you design an innovative brand, product or service that will make your company great for years to come.